الفهرس | يوجد فقط 14 صفحة متاحة للعرض العام |
المستخلص The aim of this study is to investigate the impact of employees’ job performance on customer satisfaction from the customers’ perspective applied to a sample of customers of branches of Banque Misr in Dakahlia Governorate. After collecting and statistically analyzing the data using SPSS, the research results showed a high positive significant correlation between the contextual and creative performance of the bank employees and customer satisfaction with the quality of service as one of the dimensions of customer satisfaction. The study also found a significant positive correlation between the dimensions of job performance and meeting customer expectations, Price Satisfaction, and Services Satisfaction, ranging from moderate to high. The study also showed a significant positive impact of all job performance dimensions, namely creative performance, contextual performance, and task performance, on Service Quality Satisfaction and meeting customer expectations. creative performance had the greatest impact on job performance dimensions, followed by contextual performance and then task performance. Furthermore, the study found no significant impact of task performance as a job performance dimension on Price Satisfaction. In addition, the results showed no significant impact of contextual performance as a job performance dimension on Services Satisfaction. The study found no significant differences by gender or income level in relation to dimensions of job performance and customer satisfaction dimensions. Similarly, the study found no significant differences by educational level with regards to dimensions of job performance and customer satisfaction dimensions except for task performance. The results revealed no significant differences by age category for dimensions of job performance. However, significant differences were found by age category in relation to Price Satisfaction and Services Satisfaction in terms of customer satisfaction dimensions. |